Mego falls into The Black Hole
Still stinging from the business decision to not bid on the Star Wars toy rights, toy maker Mego International is first in line to get the toy license for Walt Disney Studios’ upcoming $20,000,000 science fiction movie The Black Hole, still in pre-production. The license includes action figures and vehicles, and banking on Star Wars levels of popularity, Mego has its products ready to go even before the movie hits theaters in late 1979 (only to see the movie flop in the US).